Entertainment news show Extra launches Kyte channel

Extra, the second longest running entertainment magazine on television, has launched a branded Kyte channel for its newly revamped web site.

Extra is using the Kyte Platform in a variety of ways to better engage with its audience.  For example, on the “Extra Raw” Kyte channel, fans will be able to see interviews of their favorite celebrities and behind the scenes footage from the hottest parties and events.

And on the “Ask Mario” Kyte channel, fans can upload video questions for show host Mario Lopez, which he’ll answer on the channel.

Fans can also upload video questions for their favorite celebrities and Extra’s in house panel of experts on the “Extra’s Friend’s” Kyte channel.

You can watch Extra’s branded Kyte channels on the new Extra web site, or embed on your social network, blog or web site by clicking on the “Get & Share” feature at the bottom of the Kyte Player.  And Facebook users can download the Extra Kyte application here.

Kyte Brings a Face to Radio

Several of the nation’s top radio stations are using the Kyte Platform in innovative ways to grow their online presence, better engage with listeners, and add value for advertisers. 

KCRW, KROQ and Power 106 in Los Angeles; z100 in New York, and KMEL in San Francisco, are a few examples of radio stations that have launched branded Kyte channels.  These stations are using the Kyte Platform in a variety of ways —from live streaming interviews with in-studio guests, to user generated fan contests that promote station concerts and events.  Fans can watch the channels on the station web sites, or on social networks, blogs or mobile phones.

KROQ incorporates user generated content into its branded Kyte channel and allows fans to upload photos from KROQ sponsored concerts and events:

Power 106 runs sponsored banner ads in its branded Kyte channel:

KMEL frequently live streams interviews with in-studio guests:

And KCRW, the leading National Public Radio (NPR) affiliate in Southern California, has used Kyte for their summer pledge drive and to cover the Democratic and Republican National Conventions.

These are just a few examples of how stations are bringing a face to radio with the Kyte Platform.  We hope these examples will help spark ideas on how your station can utilize Kyte!

New Kids On the Block Kyte Their Comeback

New Kids On The Block are back!  And they’ve launched a branded Kyte channel to document their comeback.  The group Kyted their recent promotional trip to the UK, including an in-store appearance at HMV.  One lucky fan got to sit down and talk at length with the group after she won a user-generated contest in which fans uploaded video to the group’s Kyte channel demonstrating why they are the biggest NKOTB fan!

Fans can watch the New Kids On The Block Kyte channel on their own social network, blog or web site by embedding the channel via the “Get & Share” tab at the bottom of the player.

ServiceNation Summit broadcasts live using Kyte

ServiceNation Summit, a two day conference that focuses on citizen service, is using Kyte to provide online viewers with live coverage of the event.  The ServiceNation Kyte channel has been embedded on social networks, blogs and other media websites, including MTV’s community site, Think.MTV.com , allowing viewers to watch the conference in multiple online destinations.

Several politicians and celebrities have spoken at ServiceNation Summit including Barack Obama, John McCain, Usher Raymond and Alicia Keys.  Stay tuned to the ServiceNation Kyte channel for more live coverage from the conference. And if you’d like to embed the ServiceNation Summit Kyte channel on your Facebook page, click on the banner link in the player or here.

Pussycat Dolls Launch Kyte Channel

The Pussycat Dolls have launched their own branded Kyte channel and have been giving fans exclusive, behind the scenes footage including their rehearsal before the MTV VMAs, the making of their new video with Missy Elliot, and backstage at the Jimmy Kimmel show.  The girls have been using their Kyte-powered Nokia N95 for live streaming, and have also uploaded pre-produced webisodes with pre and post roll ads —demonstrating the flexibility of the Kyte Platform.  The Pussycat Dolls’ Kyte channel includes banner links to their fan community site, merchandise store, and MySpace page.

Now that’s what I call Doll Domination!