Kyte Mobile Producer Captures the iPad Release - A Month Later There Are 12M Downloaded Apps…

Posted by: Jenna Quilalang    Under: Company | It’s been exactly one month since the iPad was released and Apple just announced that, “Consumers have now downloaded more than 12 million iPad applications from Apple's App Store, as well over 1.5 million ebook titles from the new iBookstore.”

From a “front-row seat” at the Apple Store in the Upper West Side in New York City, one of our clients, Toto at Axel-Springer, was able to capture the madness on our Mobile Producer.

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Kyte Extends 360° Social Innovations to Facebook

Posted by: Jenna Quilalang    Under: Product |

We’re excited to announce two new extensions to our 360° Video Platform, the Kyte Facebook App Framework, and our integrated support for Facebook's new social plugins.

Kyte Facebook App Framework

The latest addition to our set of turn-key Kyte App Frameworks enables you to quickly establish a fully branded interactive video experience on Facebook.

Reinforce Your Brand and Go Viral

Today's consumers demand social experiences, and our Facebook App Framework provides a powerful set of tools to deliver highly engaging video campaigns that resonate with today’s audiences while helping you to break through the noise.

With our Facebook App Framework, you can increase brand awareness and socialize your video by instantly publishing new content notifications and pushing user comments to the News Feed. You can even create branded contests and UGC campaigns to generate a more captivating user experience.

You can also make use of our professional live streaming capabilities to stream live events to a dedicated Facebook page and engage your Facebook community in real-time by integrating the Live Stream social plugin.

Monetize Video on Facebook

We all know that centralized, one-way brand messages are no longer effective to connect with audiences and drive monetization. In today’s world of social marketing and transparency, it’s critical to encourage and facilitate a conversation with your audience.

Our framework makes it easy for you to quickly deliver these experiences, live and on-demand, and leverage this connection with your audience to maximize your revenue potential through pre-roll, overlay, and companion advertising, all within Facebook.

Facebook Social Plugins

Integrating social interactivity into our online and mobile video platform has been Kyte’s missions since inception, and we’ve stayed at the forefront of social integration ever since.

Our support for Facebook’s new social plugins allows you to add a Facebook “Like” Button to the Kyte Player, allowing your viewers to share the videos back to their friends on Facebook with just one click, no matter where the player is embedded. You can also add a Facebook Recommendations box or integrate live commenting from the Facebook community using the Live Stream plugin.

We’re looking forward to helping our publishers reach, engage and grow their Facebook communities. To learn more about extending your video experience to Facebook, click here or contact us.

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Kyte Helping America’s Funniest Home Videos Thrive in the Digital World

Posted by: Jenna Quilalang    Under: Customers |

ABC’s America's Funniest Home Videos kicks off its 20th season with all-new footage of “what happens when adults, children and even inanimate objects are at their spontaneous best.”


In its 20 seasons to date, AFHV has given away over $11 million in prize money and evaluated more than half a million videotapes from home viewers.

At the very beginning, they received videos via mail-in submissions from viewers in VHS and analog format, and had to digitize each approved video. As technology advanced, they took advantage of innovative solutions to make their process more efficient. Most recently, they decided to integrate our platform into their overall video strategy to help them with their video management process.

In a recent interview with Beet.TV, AFHV’s Bayard Jones spoke in detail about how using the Kyte SDK to integrate our moderated UGC module not only expedited, but also immensely improved their reviewing and approval process:

Using the Kyte SDK, ABC seamlessly integrated the Kyte Console to optimize their video management workflow. This eliminated the complexities often associated with UGC content ingestion, and in combination with the customized UGC tools now allows ABC moderators to easily review and approve high volumes of videos before they appear on the site.

As a result, AFV’s online video inventory expanded with new entertaining UGC content that they wouldn’t have otherwise been able to include. This is another fantastic display of the flexibility and power of the Kyte Platform. We look forward to seeing more creative and innovative ways ABC continues to utilize our platform in the future.

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Kyte Powers Leading Spanish Network V-Me’s 360° Video Campaign

Posted by: Jenna Quilalang    Under: Customers |

V-me, the 3rd largest Spanish network in the US, is adopting the Kyte 360° Video Platform as part of its cutting-edge digital strategy to deliver quality content to their consumers, wherever and whenever they want to consume it.

In a recent Beet.TV interview, Guillermo Sierra, Chief Content Officer at V-me, outlined that they specifically selected the Kyte Platform because it’s efficient and easy to use, supports multi-platform engagement, and enables ongoing improvement based on integrated analytics.

 

With more than two-dozen new series across its national Spanish TV platform and a presence in over 40 television markets reaching 10M+ viewers, V-me has chosen an aggressive strategy to re-launch their digital content. Full-length episodes of selected primetime dramas, as well as popular sports, news, nature and lifestyle programs will be available to V-me's audience for online and mobile viewing.

V-me will be the first company to offer a Spanish iPad video application, as well as extend the reach of VmeTV.com to mobile viewers via a dedicated WAP site that allows them to watch video content and download applications for iPhones and Blackberrys.

In addition to an online, mobile, and social presence, V-me will also offer engaging features to help generate new sponsorship opportunities including:

• Live, interactive video events and chats
• User generated content, and community tools for sharing and commenting
• Enhanced integration into all popular social networks

We are extremely happy to be partnering with a forward-thinking company like V-me, and we look forward to help them implement a complete 360° approach to video to help them reach their audience, no matter where they are.

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Streaming Media Selects Kyte for 2010 Editors’ Pick

Posted by: Jenna Quilalang    Under: Company |

Streaming Media Magazine, a leading online video industry publication, just released this years editors' picks for “the most innovative, most important, and just plain coolest stuff in online video.”

Among the 50+ video platforms reviewed, we were recognized for our vision, as well as our emphasis on providing customers with ways to distribute video to consumers wherever they are.

2010 is unfolding as a banner year for Kyte, with several major product enhancements to date and many more on the way. We’re honored to be recognized alongside other notable winners including Amazon CloudFront, BoinxTV, Encoding.com, Howcast, Livestream Livepack, Netflix, Visible Measures Trends, Winnov Cbox S1, and YuMe.

This honor wouldn’t have been possible without the tremendous support from our customers and partners. Thank you for using Kyte and helping us to achieve this distinguished recognition for our 360° Video Platform.

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