Kyte First Online Video Platform to Deliver Wireless High Quality Live Streaming

Earlier this week, Daniel visited Erick Schonfeld at TechCrunch to show off our new toy, Kyte LivePro Unwired, which enables high quality wireless live streaming via the Kyte Platform.  Check out the video below and Erick's post on TC.

In conjunction with the launch, SPIN Magazine will be using the technology to bring music fans behind the scenes live coverage from SXSW. 

Kyte LivePro Unwired, which uses wireless backpack technology provided by LiveU, will allow SPIN to deliver high-quality live video from places where deploying traditional broadcast technologies would be impossible or too costly. All that is needed for Kyte LivePro Unwired is the battery-operated backpack unit and any camera that supports IEEE 1394 (Firewire) output.

We’re super excited about this product, and we can’t wait for you to see it in action!  Check back here to see SPIN’s live coverage during the show.

Kyte LivePro Unwired extends our professional live streaming capabilities first introduced with Kyte LivePro. Check out our Kyte LivePro Overview to learn more about both products.

Vote for Kyte!

Greetings Kyte community!

Thanks to you all for helping Kyte get nominated for the best mobile application category of VentureBeat’s MobileBeat 2008 awards!  We’re very honored by this nomination and grateful for your continued use of the Kyte platform.

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So vote today and let’s show the world why Kyte rocks!

Thank you.

Kyte comScore stats

Most people familiar with Kyte understand that we’re not a destination, but an enabling technology. We have no interest in driving traffic to kyte.tv. Instead, our platform is designed to encourage deep user engagement of our partner’s content through the Kyte Player, both on our partner’s destination sites and everywhere else the player spreads virally. So, it was very refreshing to see the TechCrunch post today about Justin.TV’s Birthday Stats. The post included comScore stats, which, unlike Alexa ratings, actually take into account our Player embeds, which for us is a key measurement of the value we bring to our partners. Check out the graphic below (we’re in yellow):

So what’s behind the steep increase in Kyte uniques and why does it show no sign of slowing down? There are two things this validates for us: 1) our strategy around branded content distribution is working; and 2) although we now offer live streaming, we still believe the key to deep user engagement and viral content distribution is offering short, compelling “behind the scenes” reality-based content, or “super UGC” as some in the media have started calling it. These stats are proof of this and the trend shows no sign of slowing down. Live streaming is neat and we have a lot of fun playing with it, but a twenty minute live stream video clip just doesn’t have the long term value, both in terms of viral potential and monetization, as a killer 2 minute recorded video created by someone the public really cares about.

New funding / strategic partnerships

This morning we announced new funding from Telefónica, Nokia Growth Partners and DoCoMo Capital, among others. You can download the press release here if you’re so inclined. For us, the most exciting thing about this announcement is the massive distribution potential of partnering with world leaders in communications and mobility. Daniel explains it best in this conversation with Robert Scoble below:

Here’s another Kyte show I produced from my Nokia N95 while Scoble produced an instant Kyte webcam show, which he posted to his blog.