Kyte Blog

Jun 23


Kyte delivers first third-party video publishing app to the App Store for the iPhone 3GS

Posted by: Marisol Segal    Under: Product |

We’re excited to announce video publishing support for the new iPhone 3GS with Kyte Mobile Producer for iPhone, which is now available for purchase in the App Store on iTunes. Kyte Mobile Producer for iPhone enables Kyte users to easily record and distribute video and photos to their Kyte Channels directly from the iPhone 3GS. The app is very easy to use - record a video, click broadcast, and it's instantly live on your channel.

The application also works for previous iPhone models, but for photos only.

Watch the video below to see the app in action: 

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Jun 17


Kyte improves live stream experience

Posted by: Marisol Segal    Under: Product |

Hey Kyte Fans,

We have updated the Kyte Mobile Producer application for Nokia S60 phones to provide you with the best possible live streaming experience, regardless of network conditions. With wifi or a good 3G connection, the full stream is transmitted live, allowing your viewers to watch and chat in real time. If network conditions are poor, the app sends as much of the stream as possible, still creating the live experience for your viewers.

The cool new feature is that the app also stores the video locally and when your live stream is finished, it uploads any missing footage to our servers. The video is repaired behind the scenes, resulting in an improved on-demand viewing experience. So you can have your cake and eat it too - create the live experience and also have optimal video quality for subsequent viewing.

Here is an example of a live stream with a bad network connection. As you can see, the video freezes while audio continues -- a frustrating viewing experience.

"Before" - without video repair

And here is the same video optimized with the video repair feature in the new version of Kyte Mobile Producer -- dropped video frames are restored, resulting in a much better viewing experience.

"After" - with video repair

Users that already have Kyte Mobile Producer on a Nokia S60 will receive an automatic upgrade notice when they turn on their phones and launch the app.

New users can install Kyte Mobile Producer on supported S60 phones by pointing their mobile browsers to http://s60.kyte.tv and following the prompts.

Happy Kyting!

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Jun 04


Sony Ericsson Uses Kyte Platform to Webcast GreenHeart Launch

Posted by: Marisol Segal    Under: Product |

Today in London, Sony Ericsson used the Kyte Platform to live stream the launch of its new GreenHeart initiative.

GreenHeart is Sony Ericsson’s company wide commitment to bring to market more environmentally friendly products.

During the webcast Sony Ericsson’s Head of Corporate Sustainability Mats Pellback-Scharp showed off two new GreenHeart phones — the C901 and Naite — which were made with recycled plastics.

Through the Kyte Platform’s “Get & Share” feature, viewers are able to embed the Sony Ericsson Kyte channel on websites, social networks and blogs, helping the company get the word out about what it is doing to reduce its carbon footprint.

 

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May 08


Major Media and Entertainment Brands Adopt Kyte iPhone Apps Framework

Posted by: Marisol Segal    Under: Product | Partners |

We're very excited to announce broad industry adoption of our iPhone Applications Framework, a turnkey solution that enables brands to quickly and cost-effectively deliver their Kyte channels as native iPhone applications.

Major brands in music, publishing, radio, sports and television are launching Kyte-powered iPhone applications. The following apps are available now for download:

Kyte-powered apps from a major music television brand and a leading NPR affiliate are expected to be available for download soon! We'll let you know as soon as they are.

Kyte iPhone Apps Framework

Our turnkey iPhone apps solution is an extension of the Kyte Platform, enabling companies to cost-effectively converge their online and mobile audiences into a single community.  Core, interactive Kyte features including iPhone-optimized video content, real-time chat, comments and ratings, the ability to share content, and real-time viewer count are presented in a dynamic, native interface.

The applications also include activity notifications to indicate new content and chat messages, and come equipped with mobile-specific modules that can be dynamically configured, including:

Twitter

Brands can deliver Twitter feeds, enabling audiences to view Tweets in real-time.

Events

Location-aware module allows fans to view nearby event listings, tour dates, venues, etc.

 

RSS

Blogs, news feeds and other alerts can be delivered via RSS.


 

Downloads

Songs, videos and other digital goods (e.g. tickets, merchandise, etc.) can be made available for mobile commerce.

 

Custom Modules

Expand the possibilities by developing custom native iPhone modules or deliver dynamic, web-based content via mobile web.

 

Companies can monetize the applications by running integrated online and mobile advertising campaigns through newly supported ad platforms, Adconion ad network and Doubleclick DFP. Kyte also offers built-in ad serving capabilities with the Kyte Ad Manager.

To learn more about Kyte iPhone Apps Framework, please contact us at www.kyte.com/start. You can also visit our website at www.kyte.com/iphone.

 

 

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Apr 22


Kyte Now Supports Adconion Ad Network

Posted by: Marisol Segal    Under: Product |

Hey Kyte Fans,

We are very excited to announce a new way for our customers to monetize on the Kyte Platform.

Kyte now integrates with the Adconion ad network. Companies using the Kyte Platform can tap into Adconion's pool of advertisers to deliver integrated online and mobile ad campaigns.

Supported ad formats include:

Pre-Roll Video

 

Player Companion Ads

 

Mobile Banner Ads

Kyte’s 360 online and mobile integration allows companies to deliver integrated campaigns across all of their destinations — from websites, to social networks, to the iPhone.

To learn more about how your company can monetize on the Kyte Platform, contact us today.

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