#1 Media Outlet in Philippines Uses Kyte as Online Video Platform

Posted by: Ulysses King Under: Partners |

ABS-CBN, the #1 media outlet in the Philippines is using Kyte as its online video platform. Awarded the “Best TV Station of the Year” by the Rotary Club of Manila, ABS-CBN has been recognized in part for making its online news site more interactive.  For example, the station has been using the multimedia chat feature within the Kyte player to engage with its audience. The station is also using the Kyte API to allow viewers to browse and play content from other channels within the ABS-CBN player.

In addition to news, the station uses its Kyte channel to broadcast local programming such as Pinoy Dream Academy (similar to American Idol) and Pinoy Big Brother (the Philippine version of the reality TV show Big Brother).