AC/DC allows fans to upload videos on Kyte channel

Posted by: Ulysses King Under: Partners |

Legendary rock group AC/DC is using its branded Kyte channel to allow fans to share their experiences, memories and passion for one of the greatest bands of all time.

Fans have been uploading video from the band's current tour and the content has been great! One fan was interviewed with the Kyte Mobile Producer application and showed off his autographed jacket and the AC/DC buttons he's collected over the years. While another rowdy group of fans uploaded video of their tailgate before the concert.

To upload video to the channel, fans simply click on the Produce tab in the top right of the Player. And once the show is approved, it is instantly available everywhere the AC/DC Kyte channel is embedded — social networks, blogs and websites.

This is a great example of a brand incorporating user generated content into its Kyte channel and engaging with an audience of fans. Rock on!