Kyte Blog

Jan 08


Midem uses Kyte as its Online Video Platform

Posted by: Ulysses King    Under: Partners |

Midem, one of the largest and most reputable music conferences in the world, is using Kyte as its online video platform.

The conference has set up 2 Kyte channels — a video blog channel for MidemNet, and an artist channel that will feature the artists being showcased at Midem 2009. The artist channel will include performances, music videos and promotional content for international artists performing at Midem such as Donovan, Rotary Downs, Shaa'ir + Func and many more. The artist channel can be viewed exclusively on the Midem site.

Industry luminaries such as Ted Cohen, Gerd Leonhard, Denzyl Feigelson and others will be contributing to the MidemNet vlog, sharing their thoughts on the future of the music industry and how to incorporate new digital technologies. The channel will also include interviews of MidemNet conference attendees sharing their perspective on the show. Fans can watch the channel on the MidemNet blog or embed the branded Facebook application on their profile pages.

Both channels will be updated frequently, so be sure to tune in!

 

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Jan 06


Lloyd uses Kyte to engage with fans

Posted by: Ulysses King    Under: Partners |

R&B singer Lloyd has been using the Kyte Platform to engage with his fans and provide them with authentic, raw content.

Lloyd has used Kyte Mobile Producer to stream live video from his Kyte-powered cell phone while conducting radio interviews and promotional appearances. He’s also uploaded pre-produced video to his Kyte channel, including his latest show, a hilarious episode at a gas station.

Be sure to check out Lloyd’s Kyte channel on his official website. And if you'd like to interact with Lloyd, and other fans, click on the chat button to leave a text or video message.

 

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Dec 22


Fans go Gaga for Kyte Channel

Posted by: Ulysses King    Under: Partners |

Recording artist Lady Gaga has been tearing up the charts with her hit single, “Just Dance” from her debut album “The Fame.” And she’s got fans going crazy for her branded Kyte channel!

Gaga has been uploading pre-produced videos on her Kyte channel, which fans have embedded on social networks, blogs and websites around the globe. Her channel includes banner links to her official website and MySpace page, and to iTunes so that fans can buy her music from wherever they are watching her Kyte shows.

Fans can also check out Gaga’s branded mobile web Kyte channel by pointing their mobile browsers to m.ladygaga.com. Branded mobile web Kyte channels include the same highly interactive and fully branded Kyte experience audiences enjoy on the web, including the ability to watch, rate and comment on shows, and chat with other viewers.

Gaga is currently on tour in Europe but takes a moment in her latest Kyte show to send a quick happy holidays shout out to all her fans.

Happy holidays to you too Gaga!

 

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Dec 17


Create a unique browsing experience with the Kyte Platform SDK

Posted by: Ulysses King    Under: Tips |

Hey Kyte Fans,

One of the many cool things you can do with the Kyte Platform is utilize our SDK to display your Kyte shows as thumbnails, enabling viewers to easily browse and watch specific shows. These can be shows that were created with Kyte’s online and mobile production tools, or existing, pre-produced video content that you want to broadcast on your channel.

German dance celebrity Detlef “D!” Soost has done this for his website, D’s World. Soost has over 170 dance schools in Germany, and judges the popular German and Swiss television shows Popstars, MusicStar and DanceStar — as you can imagine, this guy has a lot of content!

Using the Kyte Platform SDK, D’s team was able to create a unique browsing experience in which his video content is categorized and displayed as thumbnails, which viewers can click to watch their desired show within D’s branded Kyte channel. 

Check it out on his website, its very cool!

 

 

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Dec 15


Kyte Platform - More than Mobile

Posted by: Ulysses King    Under: Tips |

Hey Kyte Fans,

Many of you are familiar with our mobile application which allows users to create and broadcast live or recorded video to multiple destinations simultaneously.  However, mobile is just one feature of the Kyte Platform.  Major brands in television, radio, publishing, and music are taking advantage of the platform's various production methods to cost-effectively produce and distribute different types of content, resulting in increased traffic and longer durations of user engagement:

  • Authentic - raw, behind the scenes footage typically created via mobile or webcam
  • Professional - pre-produced video that is uploaded to the Kyte channel
  • Branded UGC - user generated content that a brand incorporates into its Kyte channel

Extra is a great example, as the celebrity entertainment show is using the Kyte Platform’s full suite of production tools for each of these content types:

Authentic

Show host Mario Lopez holds weekly live chats via webcam on his Mario 24/7 Kyte channel

 

Extra’s anchors use Kyte Mobile Producer to live stream and record and upload celebrity interviews right from the red carpet on the Extra Raw channel

 

 

Professional

Pre-produced video from the show is uploaded on the Extra Raw Kyte channel, allowing online viewers to watch cool content from the show, on-demand

 

 

Branded UGC

Viewers can upload comments about show topics and celebrity news on the Video Comments Kyte channel

 

So remember folks, Kyte is more than mobile -- we offer a full platform with easy to use production tools for creating and distributing authentic, professionally produced, and branded user generated content.

Happy Kyting!

 

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