Highlight: Ikea
International Furniture Store Chain Featured In German Promotional Tour of Outlets With Kyte Platform
- Kyte Platform used to feature authentic video content on special website devoted to a promotional tour in Germany visiting 22 IKEA stores in 12 days
- Kyte Mobile Producer application used to broadcast live and upload raw content shot in outlets – from mobile phone to Kyte channel
- Kyte used in conjunction with Twitter to update consumers about the tour and sale items purchased



