Highlight: Universal Music Group
World’s top music label adopts the Kyte Platform for artist promotion and monetization
- The Kyte Platform is an integral part of the marketing campaign for new artist releases
- Kyte Player's are integrated into individual artist websites and social network profiles
- Using the Kyte iPhone Apps Framework, Universal Music has launched apps for artists that include Lady Gaga, Soulja Boy Tell ‘Em, and The Pussycat Dolls
- With Kyte's Ad Platform and network integration, Universal Music is able to monetize their video content by serving advertising
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